You're good at what you do.
You care about people.
You know you can help.
And you lay awake at night wondering "Why don't people get it? This could change their life."
When it comes time to talk about your work,
something holds you back.
You soften.
You over-explain.
You wait for them to decide instead of leading the conversation.
It's not your fault. No one has taught you how to sell.
I've seen this over and over...
women who are excellent at what they do but don't know how to confidently lead a potential client through a sales conversation to a "yes!".
You will become the leader you want to be when you learn to sell.